The President of the United States of America takes pleasure in presenting the Silver Star to First Lieutenant Frank Sloan Blair, III (MCSN: 0-92681), United States Marine Corps, for conspicuous gallantry and intrepidity in action while serving as Commanding Officer of Company F, Second Battalion, Fourth Marines, THIRD Marine Division (Rein.), FMF, in connection with operations against insurgent communist (Viet Cong) forces in the Republic of Vietnam. On 21 September 1967, during Operation KINGFISHER, First Lieutenant Blair was leading his company in a battalion size search and destroy mission near Con Thien in Quang Tri Province when it suddenly came under heavy artillery and mortar attack and intense small arms and automatic weapons fire from well concealed and heavily fortified enemy positions. Reacting immediately, he completely disregarded his own safety as he boldly exposed himself to the hostile fire to pinpoint the Viet Cong positions. Displaying outstanding leadership and tactics, he skillfully deployed his men to covered positions and directed their sustained fire against the enemy. Observing an adjacent unit aggressively advancing to assault the Viet Cong flank, he fearlessly moved through the fire swept zone to a vantage point where he could coordinate and direct his unit’s covering fire in support of the attacking force. His courageous and decisive leadership inspired his men, enabling them to fight their way out of their pinned down position and maneuver to the night defensive perimeter. Despite the efforts of the numerically superior enemy force to divide the battalion, the integrity of the unit was maintained in large measure due to Lieutenant Blair’s daring initiative, courage and resolute determination. His heroic efforts undoubtedly prevented numerous casualties in both his company and adjacent units. By his dynamic leadership, outstanding professional skill and unswerving devotion to duty at great personal risk, First Lieutenant Blair upheld the highest traditions of the Marine Corps and of the United States Naval Service.